— 21 January 2005 —
fyi’d by Webword
CEO blogs are representing a corporation’s top person, and if the head hauncho [sic] has a mediocre, poorly designed, badly written blog…it makes the corporation and its products look bad.
The post complies a few things to think about when upper, upper, upper management strides onto the blogging field. We’ve been seeing these lists crop up quite a bit of late, but definitely some good ideas, and in general should be applied to anyone’s blog no matter what your salary.
Unless you are on the lamb for some reason. Then it’s probably not a good idea to put up your picture and have a “contact me” page.