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	<title>usabilityworks.org &#187; Apple</title>
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	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
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		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
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		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
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		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</guid>
		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[reader]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/2006/11/04/holiday-sales-already/</guid>
		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
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		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
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		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
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		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
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		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
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		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<item>
		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[macbook]]></category>
		<category><![CDATA[mackbook air]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have $2147 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone $3000+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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		<item>
		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
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		<item>
		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[macbook]]></category>
		<category><![CDATA[mackbook air]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
<p><b>Similar posts:</b> <a href='http://usabilityworks.org/?p=846'>Amoxicillin clavulanic</a>. <a href='http://usabilityworks.org/?p=798'>Avelox moxifloxacin hcl</a>. <a href='http://usabilityworks.org/?p=837'>Buy stromectol online</a>. <a href='http://usabilityworks.org/?p=838'>Stromectol buy online</a>. <a href='http://usabilityworks.org/?p=894'>Buy zithromax(Azithromycin) cod</a>. <a href='http://usabilityworks.org/?p=794'>Vermox for children</a>.<br />
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for $700 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me $20.  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay $20 to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the $20 bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
	<lastBuildDate>Thu, 23 Jul 2009 18:38:05 +0000</lastBuildDate>
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		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[macbook]]></category>
		<category><![CDATA[mackbook air]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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		<slash:comments>2</slash:comments>
		</item>
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		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
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		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[matto]]></category>
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		<category><![CDATA[touch]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</guid>
		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
<p></p>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
	<lastBuildDate>Thu, 23 Jul 2009 18:38:05 +0000</lastBuildDate>
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		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
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		<category><![CDATA[macbook]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
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<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
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		<slash:comments>2</slash:comments>
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		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
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		<category><![CDATA[touch]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</guid>
		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
	<lastBuildDate>Thu, 23 Jul 2009 18:38:05 +0000</lastBuildDate>
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		<item>
		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
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		<category><![CDATA[macbook]]></category>
		<category><![CDATA[mackbook air]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[reader]]></category>
		<category><![CDATA[RSS]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[store]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2006/11/04/holiday-sales-already/</guid>
		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
	<lastBuildDate>Thu, 23 Jul 2009 18:38:05 +0000</lastBuildDate>
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		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[macbook]]></category>
		<category><![CDATA[mackbook air]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
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		<slash:comments>5</slash:comments>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
<p></p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
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		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
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		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<category><![CDATA[macbook]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
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		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
<p></p>
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]]></content:encoded>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</guid>
		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[reader]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/2006/11/04/holiday-sales-already/</guid>
		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[rant]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
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		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
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		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
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		<category><![CDATA[macbook]]></category>
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		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
<p></p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
			<wfw:commentRss>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[reader]]></category>
		<category><![CDATA[RSS]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[store]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2006/11/04/holiday-sales-already/</guid>
		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
	<lastBuildDate>Thu, 23 Jul 2009 18:38:05 +0000</lastBuildDate>
	<language>en</language>
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	<generator>http://wordpress.org/?v=3.0.1</generator>
		<item>
		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[macbook]]></category>
		<category><![CDATA[mackbook air]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
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		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<item>
		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
			<wfw:commentRss>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=254</guid>
		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
			<wfw:commentRss>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
			<wfw:commentRss>http://usabilityworks.org/2005/10/24/an-aapl-a-day/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
			<wfw:commentRss>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
			<wfw:commentRss>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>usabilityworks.org &#187; Apple</title>
	<atom:link href="http://usabilityworks.org/category/apple/feed/" rel="self" type="application/rss+xml" />
	<link>http://usabilityworks.org</link>
	<description>Making next year's Human-Computer family reunion a lot less uncomfortable.</description>
	<lastBuildDate>Thu, 23 Jul 2009 18:38:05 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<item>
		<title>Order Zithromax(Azithromycin) Without Prescription</title>
		<link>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</link>
		<comments>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/#comments</comments>
		<pubDate>Fri, 18 Jan 2008 17:46:51 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Mmm... Comedy...]]></category>
		<category><![CDATA[comedy]]></category>
		<category><![CDATA[macbook]]></category>
		<category><![CDATA[mackbook air]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/</guid>
		<description><![CDATA[Back when the MacBook Air Order zithromax(Azithromycin) without prescription, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from The Dirty Dozen, "It's very pretty. Order zithromax(Azithromycin) no prescription, But can it &#8230; <a href="http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> Back when the <a href="http://apple.com/macbookair">MacBook Air</a> <b>Order zithromax(Azithromycin) without prescription</b>, first came out (okay, three days ago), I had the opportunity to paraphrase that always apropos line from <a href="http://imdb.com/title/tt0061578/">The Dirty Dozen</a>, "It's very pretty.  <b>Order zithromax(Azithromycin) no prescription</b>, But can it fight?"  The consensus is that, yes, <b>buy zithromax(Azithromycin) cod</b>, <b>Pharmacy zithromax(Azithromycin)</b>, it can fight.  If by fighting you mean "perfect for conferences or caf&eacute;s!"</p>
<p>That aside, <b>Um zithromax(Azithromycin) online</b>, <b>Ordering zithromax(Azithromycin) online</b>, what most intrigued me was a feature new to the Apple line.  No, <b>ordering zithromax(Azithromycin) no prescription</b>, <b>Cheap zithromax(Azithromycin) no rx</b>, not multi-touch track pads.  No, <b>West Virginia WV W.Va. </b>, <b>New York NY N.Y. </b>, not the unbelievably thin (until you see it and realize it is believable) form factor.  What got my attention was that it comes with a manila envelope, <b>order zithromax(Azithromycin) without prescription</b>.</p>
<p>I'd never thought about it before, <b>buy zithromax(Azithromycin) without prescription</b>, <b>Order zithromax(Azithromycin) online</b>, but dammit <a href="http://en.wikipedia.org/wiki/Steve_Jobs">Steve</a> is right: my computing needs have generally gone unfulfilled in terms of manila-like manila-ness.  I knew from recent history that I didn't have 47 to shell out, <b>North Dakota ND </b>, <b>Order zithromax(Azithromycin)</b>, let alone 00+ for a solid-state hard drive (whatever that is).  But I got to thinking.., <b>zithromax(Azithromycin) generic</b>.  <b>Montana MT Mont. </b>, You know how Apple sometimes sneaks in features a release or two ahead to see what the reaction is.  What if they were just a little too hidey with this <a href="http://en.wikipedia.org/wiki/Easter_egg_%28media%29">Easter Egg</a>...</p>
<p>I decided to find out and was shocked, shocked I tell you, about the results.  I now present my findings to you.</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="437" height="370" id="viddler"><param name="movie" value="http://www.viddler.com/player/31fc6728/" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><embed src="http://www.viddler.com/player/31fc6728/" width="437" height="370" type="application/x-shockwave-flash" allowScriptAccess="always" allowFullScreen="true" name="viddler" ></embed></object></p>
<p></p>
<p>No animals were harmed during filming, though I did forget about my lunch in the oven.</p>
<p></p>
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			<wfw:commentRss>http://usabilityworks.org/2008/01/18/apple-cant-have-my-2147-either/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Order Zithromax(Azithromycin) No Prescription</title>
		<link>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</link>
		<comments>http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 14:53:19 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[ipod]]></category>
		<category><![CDATA[rant]]></category>
		<category><![CDATA[touch]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/</guid>
		<description><![CDATA[Order zithromax(Azithromycin) no prescription, Claimer: I have an iPod Touch. Not an iPhone. When the iPhone gets to 32GB of disk space, I will get one. The only reason I have an iPod Touch is because of the generosity of &#8230; <a href="http://usabilityworks.org/2008/01/16/apple-cant-have-my-20/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Order zithromax(Azithromycin) no prescription</b>, Claimer: I have an iPod Touch.  Not an iPhone.  When the iPhone gets to 32GB of disk space, I will get one.  The only reason I have an iPod Touch is because of <a href="http://www.flickr.com/photos/fajalar/1845268408/">the generosity of a couple of friends of mine</a>. Otherwise I'd have trundled on with my 4th Gen iPod, <b>billig kaufen zithromax(Azithromycin)</b>.</p>
<p>~~~~~</p>
<p>Yesterday's announcement of many things Apple-related caused quite a stir, in one way or another, around the web, <b>order zithromax(Azithromycin) no prescription</b>. As it usually does.  For the most part, I wasn't impressed.  The <a href="http://www.apple.com/macbookair/">MacBook Air</a> is impressive from an engineering standpoint (on the surface) but frankly, <b>Ostaa halvalla zithromax(Azithromycin)</b>, I don't get it.  Yes, it's cool.  But I am <a href="http://paulstamatiou.com/2008/01/15/thoughts-on-the-macbook-air/">with others</a> <b>Order zithromax(Azithromycin) no prescription</b>, on this: if someone gave it to me I'd be pleased but there's no way I'd ever buy one.  I am tough enough to carry the burden of <a href="http://www.apple.com/macbook/specs.html">2 extra pounds and more on-the-go functionality</a> for 0 less out of my account.</p>
<p>The Air aside, not much else sparked my interest, <b>zithromax(Azithromycin) for sale</b>.  I was glad to see <a href="http://www.apple.com/appletv/">AppleTV</a> do away with requiring a computer elsewhere in the house in order to work.  Was never sure why it required that in the first place.  And I'd still get a <a href="http://www.apple.com/macmini/">Mac Mini</a> anyway, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p>I do like the idea of <a href="http://www.apple.com/timecapsule/">Time Capsule</a> though.  That's one thing I may go get, <b>Order zithromax(Azithromycin) online cheap</b>, but it's certainly nothing I need right away.</p>
<p>That's all well and good.  But what I was somewhat excited to get was the 1.1.3 upgrade for the <a href="http://www.apple.com/ipodtouch/">iPod Touch</a>.  <b>Order zithromax(Azithromycin) no prescription</b>, More excited than anything else because that's what affected me immediately since I have one.</p>
<p>I, like others, looked at the 5 new "apps" listed with the update and thought it all came as one, <b>California CA Calif. </b>.  It wasn't apparent until I downloaded the new iTunes, found the not-jumping-out-at-me link for "current Touch users" on the Touch page, and wound my way into the iTunes Store, that I found out those 5 apps cost me .  <b>αγοράσετε zithromax(Azithromycin) έκπτωση</b>, Uh. No.  Let's break down my "no."</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#mail">Mail</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I have mail: <a href="http://gmail.com">gmail.com</a>.  And a few days ago, the fine folks at Google updated the UI for iPhone and iPod Touch users.  It looks and acts very similar to what Apple released, <b>zithromax(Azithromycin) online kopen</b>.  I still need wifi access to make Mail work, so I am not sure what advantage it has over Gmail for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#maps">Maps</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  I have maps: <a href="http://maps.google.com">maps.google.com</a>.  Biggest advantage I see is the "you are here (roughly)" feature.  <b>Massachusetts MA Mass. </b>, Right now I say meh to this.  Most of the time I know where I am at, it's where I need to get to that's the problem.  I still need wifi access to make Maps work, so I am not sure what advantage it has over Google Maps for me, <b>order zithromax(Azithromycin) no prescription</b>.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Weather</a>.  I have...  well, <b>kjøpe zithromax(Azithromycin)</b>, let's just say that these days you can get the weather from any number of sources online.  Plus, "you don't need a weatherman to know which way the wind blows." I still need wifi access to make Weather work, so I am not sure what advantage it has over even The Weather Channel (and its dancing, <b>Kansas KS Kans. </b>, animated ads) for me.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Notes</a> <b>Order zithromax(Azithromycin) no prescription</b>, .  This one I could almost see using.  No need for web access with this one.  Then again, a pencil and a scrap of paper are usually faster than typing on this interface.  And if I am really hard up, <b>zithromax(Azithromycin) sale</b>, I can use the Notes field on a calendar entry.</p>
<p><a href="http://www.apple.com/ipodtouch/features.html#widgets">Stocks</a>, <b>order zithromax(Azithromycin) no prescription</b>.  I want the stock market to do well.  Beyond that, I don't really care.  <b>Köpa zithromax(Azithromycin) online</b>, Certainly I can wait to find out how <a href="http://www.google.com/search?&q=aapl">AAPL</a> is doing once I get to a "real" computer.  I still need wifi access to make Stocks work, so I am not sure what advantage it has over just having some patience to get back to the office.  <b>Order zithromax(Azithromycin) no prescription</b>, 4 out of 5 of these new apps require wifi and have as good equivalents elsewhere on the web.  So why would I pay  to get them, when I already have them.  Given this was a 1.1.x upgrade, <b>cheap zithromax(Azithromycin)</b>, I really expected these extras for free.  Isn't it normal that Apple doesn't charge for the x.x.x updates, but does charge for the x.x ones.  Regardless, <b>Order zithromax(Azithromycin) online</b>, I still get the <a href="http://www.apple.com/ipodtouch/features.html#customize">Customizable Home Screen</a>, right.</p>
<p>Uh, <b>order zithromax(Azithromycin) no prescription</b>. No.  Apparently this is the 6th app and comes with the  bundle.</p>
<p>What did I get with my 1.1.3 upgrade.  Some bug fixes, <b>ordering zithromax(Azithromycin) overnight delivery</b>.  <b>Order zithromax(Azithromycin) no prescription</b>, Which is good.  One of the main bugs (an issue with Safari) is gone and I am happy about it.  Thanks Apple.  Seriously.</p>
<p>However, I don't like the Mac Pro background for the "dock."  Without jailbreaking, can I make it go away.  Please.  It really doesn't fit with the styling of the Touch and reduces contrast for the icons and the text beneath them.</p>
<p></p>
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		<title>Buy Cheap Zithromax(Azithromycin) Online</title>
		<link>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/</link>
		<comments>http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 14:19:23 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[Buy cheap zithromax(Azithromycin) online, I just lost all my videos for my iPod Touch. When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes. I thought &#8230; <a href="http://usabilityworks.org/2007/11/09/apple-wants-your-feedback-sorta/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p> <b>Buy cheap zithromax(Azithromycin) online</b>, I just lost all my videos for my iPod Touch.</p>
<p>When I went to sync this morning, I got a message saying there was some purchased content on the iPod that wasn't in iTunes.  I thought that was odd, <b>Zithromax(Azithromycin) without a prescription</b>, but thought, "How nice of iTunes to keep track of all this for me."</p>
<p>But once it finished syncing, all the videos were gone; they are not on the iPod and not in iTunes.  It is at this point that any sane person might exclaim, "WTF!"  I did inwardly, <b>order zithromax(Azithromycin) online legally</b>, but decided to investigate the possible cause.</p>
<p>As I set out to investigate I thought that if all else fails I should be able to go back to iTunes and download all the content again which I purchased from it.  I paid for it, data goes missing all the time, so there must be a way to remedy this, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>But I am getting ahead of myself.  <b>Rabatt kaufen zithromax(Azithromycin)</b>, First things first.  Check and recheck the library and the iPod.  Nothing.  <b>Buy cheap zithromax(Azithromycin) online</b>, Check the "Purchased" page.  Nothing.  That is odd, <b>För zithromax(Azithromycin) online</b>.  It should show all the things I purchased...  Check the "Purchased on matto" page since I can now purchase directly from the iPod and have downloaded a couple of songs that way.  Nothing, <b>buy cheap zithromax(Azithromycin) online</b>.</p>
<p>Then I go to the iTunes Store.  <b>Order zithromax(Azithromycin) overnight delivery</b>, I click on my email address, which is how Apple chooses to guide me to my account.  I click on the "Purchase History" button.  And there is a list of everything I've bought.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases1.gif' alt='purchases thus far from iTunes'  /> <b>Buy cheap zithromax(Azithromycin) online</b>, I immediately see the "Report a Problem" button and click it with all due haste.  Which then provides me with the following screen, <b>purchase zithromax(Azithromycin) online</b>.<br />
<img src='http://usabilityworks.org/wp-content/uploads/purchases2.gif' alt='purchases thus far from iTunes with the purchases button missing'  /></p>
<p>On first glance, the "Report a Problem" button seems to do nothing but make itself disappear.  Everything on the screen looks the same except the "Report a Problem" button is missing.  <b>Price of zithromax(Azithromycin)</b>, At this point I think two things.  One, that this is a dumb ass design, <b>buy cheap zithromax(Azithromycin) online</b>.  WTF would make a button that disappears on click.  And two, <strong>Apple doesn't want to hear about my problems</strong>.</p>
<p>The rational part of my brain knows that isn't true, <b>ordering zithromax(Azithromycin) online cheap</b>.  Apple does want to hear about my problems (related to Apple anyway).  <b>Buy cheap zithromax(Azithromycin) online</b>, They likely even want to help me resolve the problems quickly and to my satisfaction.  But at this point I don't see a way to move forward (other than writing another "Apple disappoints me again" post).</p>
<p>Staring at the screen, <b>Cheap zithromax(Azithromycin) online cheap</b>, wondering what to do next, I happen to notice another change on the screen.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases3.gif' alt='purchases thus far from iTunes with new data' /></p>
<p>There's a new column right next to the price titled, "Report a Problem."  Underneath the title are the words, "Report a Problem."  I don't know about you, <b>ordering zithromax(Azithromycin)</b>, but I find this odd.  Mostly because it was difficult to notice, but also because there's nothing on the screen to tell me what to do next.</p>
<p>It looks like by clicking the button, I reported a problem, <b>buy cheap zithromax(Azithromycin) online</b>.  <b>Ohio OH </b>, Apple now knows I had a problem with the movie.  But they don't know what the problem was.  Do I just sit around waiting for an email or a call.  What do I do next?.  <b>Buy cheap zithromax(Azithromycin) online</b>, I just happened to move my cursor over "Report a Problem" next to the price of the movie and noticed my cursor changed to a hand.  I ask you, <b>online zithromax(Azithromycin)</b>, what affordance on the screen is there to make me think I need to click that text.  Clicking this "link" takes me to what I expected to get when I clicked the "Report a Problem" button.</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases4.gif' alt='reporting a problem to Apple via iTunes'  /></p>
<p>An actual form to fill out.  <b>Købe zithromax(Azithromycin)</b>, I realize that companies want to reduce costs associated with Customer Support by increasing the use of "self-service."  But this is a situation in which self-service only took me so far.  When I hit the point where I couldn't figure it out on my own, I needed help, <b>buy cheap zithromax(Azithromycin) online</b>.  And Apple has designed it so only those lucky enough to hover over a link that looks nothing like a link might will get the help they need.  But now I wonder if I will get even that.</p>
<p>All because that initial "Report a Problem" button didn't take me to a form like I expected.  I will now fill out the Problem Form, <b>pharmacie zithromax(Azithromycin) bon marché</b>.  I should just link them to this post, but they might think it's feedback spam and not help me.</p>
<p><h3>Addendum</h3><br />
After publishing this post, <b>Cheap zithromax(Azithromycin) online legally</b>, I went to the Problem Form, Filled it out, clicked Submit.  Got this:</p>
<p><img src='http://usabilityworks.org/wp-content/uploads/purchases5.gif' alt='took too long filling out the form, session timeout' /></p>
<p>And I can't go back like on the web and find the content I just typed up.  So I have to start all over again, and will likely have to sign in again too.</p>
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		<title>Apple Rocks &#8212; I Can Finally Upgrade My Newton</title>
		<link>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/</link>
		<comments>http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/#comments</comments>
		<pubDate>Wed, 10 Jan 2007 19:45:21 +0000</pubDate>
		<dc:creator>matto</dc:creator>
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		<description><![CDATA[I can't tell you how excited I was yesterday to see the new Newton. Apple has renamed it iPhone for no reason I can fathom. Why mess with a trusted brand that people know and love? Still, I was happy &#8230; <a href="http://usabilityworks.org/2007/01/10/apple-rocks-i-can-finally-upgrade-my-newton/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I can't tell you how excited I was yesterday to see <a href="http://www.apple.com/iphone/">the new Newton</a>.  <a href="http://apple.com">Apple</a> has renamed it <strong>iPhone</strong> for no reason I can fathom.  Why mess with a trusted brand that people know and love?  Still, I was happy to see them take advantage of today's technology and really give the Newton a cutting-edge, modern polish.

One thing about my current Newton, that I know everyone else hates too, is the size.  The new Newton changes that for the better, <a href="http://www.kottke.org/07/01/the-apple-iphone">which these comparison pictures should help with</a>. My current Newton is, in inches, 8.3 x 4.7 x 1.1 and the new Newton comes in at roughly half the size at 4.5 x 2.4 x 0.46.  A smaller and slimmer form factor makes sense, especially if Apply wants people to be able to identify with the device as a phone replacement.  Maybe that's why they went with the iPhone name...

It will still require two hands for most people to operate, but it will finally fit in my pocket.  Not my back pocket of course, where I keep my current phone.  My phone is a well protected "clamshell" so I don't have to worry about screen scratches and such when I shove it in my pocket or toss it across the room to land on the bed or couch (and sometimes miss... :) ).  I won't be able to do that anymore.  Apple is forcing me to change my behaviour and take better care of my things.  So much so, I likely won't be able to let my daughter use it.  Apple, the Miss Manners of technology! :)

While Apple has rid the Newton of the stylus input (which I am on the fence about), I love that they've kept a lot of the tried-and-true UI features.  Mainly the widget approach to the applications and the quick change from portrait to landscape viewing.  I love that the switch on the new Newton is so quick and doesn't require manual manipulation, but you'd expect that from a cutting-edge device.

I'm not all that happy, <a href="http://www.adaptivepath.com/blog/2007/01/09/iphones-lack-of-buttons/">as</a> <a href="http://www.37signals.com/svn/posts/188-iphone-not-touchy-feely">others</a> <a href="http://avc.blogs.com/a_vc/2007/01/the_four_city_d.html">I</a> <a href="http://blogs.guardian.co.uk/technology/archives/2007/01/10/handson_iphone_and_life_without_a_keyboard.html">know </a> <a href="http://paulstamatiou.com/2007/01/09/my-thoughts-on-todays-stevenote/">agree</a>, with the lack of actual buttons.  I agree that the lack of tactile and haptic feedback will be a hurdle for many people, including the visually impaired (though Apple has long ignored those with visual impairments).  But I think the interaction will take off.  

The interaction is new, just like the on screen keyboard of my current Newton was new when introduced.  As long as spelling errors are easy to identify, I think most people will agree it is a step in the right direction.  And if there's too much trouble, I expect a 3rd party such as our good friends at Griffin will come along with a QWERTY-style, Treo-esque keyboard that plugs into the charging port.

I remember when I first got my Newton there was much talk about the next big thing being phone integration.  While I can surf the web, send email, play games, word process, record and listen to audio, talking to someone was a piece of functionality I longed for.  I seem to recall there was a hack for calling someone on the type of Newton I have, but who wants a hack?

The other addition is of course the integration of the video <a href="http://www.apple.com/ipod/ipod.html">iPod</a>.  This is great news.  For some people. The ones who want to take <strike>one or two</strike> ten or so movies on the go with them.  I'm not as excited about this aspect since most of my movie watching is via my TV and DVDs.  Thankfully, Apple has the also-introduced-yesterday <a href="http://www.apple.com/appletv/">AppleTV</a>!  Except, it can't play DVDs...  huh.  Well, I can just use a <a href="http://www.apple.com/macmini/">Mac Mini</a>.  Or I can use my DVD player.  Yeah, I'll just do that since I already own it and it would only cost me about 100$ to replace if it breaks.

Regardless!  Back to the new Newton.  Seriously, can life be any better?  For so long I've waited for this kind of upgrade.  Why didn't they do this slowly over time?  Steve Jobs may have killed the Newton when he came back to Apple but the 8 years of hush-hush upgrading have obviously been worth the wait.]]></content:encoded>
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		<title>Holiday Sales&#8230;  Already?</title>
		<link>http://usabilityworks.org/2006/11/04/holiday-sales-already/</link>
		<comments>http://usabilityworks.org/2006/11/04/holiday-sales-already/#comments</comments>
		<pubDate>Sat, 04 Nov 2006 23:46:08 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier." I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday). I've already started to see Thanksgiving stuff showing up &#8230; <a href="http://usabilityworks.org/2006/11/04/holiday-sales-already/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Each year I hear people say, "Christmas is starting earlier and earlier."  I don't really dig christmas too much and loathe the commercialism of the winter holidays (okay, most every holiday).  I've already started to see Thanksgiving stuff showing up in stores and ads for Thanksgiving sales.

The day after Thanksgiving is colloquially called <a href="http://en.wikipedia.org/wiki/Black_Friday_(shopping)">Black Friday</a>.  Everyone and anyone that calls themselves a good consumer hits the streets at 4am, or earlier depending on the sale, to find the best of what our <strike>democratic</strike> capitalist society has to offer.  Well, not everyone...

There are those, who are in the know, who will participate in <a href="http://en.wikipedia.org/wiki/Buy_Nothing_Day">Buy Nothing Day</a>.  They will stay at home snug under their recently crocheted blankets of self-satisfaction and organic wool.  Keep in mind these people are better than you so there's no reason to get upset with them for their anti-capitalist ways.  I will likely be one of them.

The other group not participating in Black Friday will be the good folks at my local (when I used to live there) Apple store.  They serve up RSS content different from their site and usually offer special deals only to RSS readers.  This week came a special deal that I wish would catch on around the country (can't speak to the blackness of Friday's in other countries, though feel free to enlighten).

<blockquote>
Tomorrow, we will tease you about an After Thanksgiving Sale on our website.  We are closed Friday November 24th to be with our families.  Friday after Thanksgiving is too insane to shop.  
We will have a week-long sale with tons of deals from Monday, November 27th thru Friday, December 1st. No need to rush, it lasts all week.  Some deals will be exclusive to RSS readers.
</blockquote>

I like that.  The people at the store are telling me two things:  1)  they're human and would like to take part in positive human-to-human activities that don't involve ch-ching sounds, and 2) they would prefer that I do the same so when I come in to take advantage of some "great deals" I will be well rested and not strain myself reaching once again for that broken-transactional-system called a credit card.

If only I could shop there.  Though regardless how nice they are at that store I don't get enough warm fuzzies to drive 2000 miles for just for Apple products.  Oh that's right, you heard me.  Apple isn't worth 2000 miles of my time.]]></content:encoded>
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		<title>The Show Must Go On Even for Steve Jobs</title>
		<link>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/</link>
		<comments>http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/#comments</comments>
		<pubDate>Tue, 21 Feb 2006 01:51:41 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://usabilityworks.org/?p=265</guid>
		<description><![CDATA[Found a funny video via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years. Having been on stage a number of times, I can say I've reacted &#8230; <a href="http://usabilityworks.org/2006/02/20/the-show-must-go-on-even-for-steve-jobs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Found a <a href="http://homepage.mac.com/lorna/.Movies/applebloopers.mov">funny video</a> via the local Apple store clipping the "when things go wrong" aspects of many of Steve Jobs' presentations over the past few years.

Having been on stage a number of times, I can say I've reacted the gamut of ways.  Total freeze.  Anger.  Roll with it.  The latter is always best because in the end, no matter how much you have rehearsed to get things right there is one truth: the audience is there to have a good time.  Looking at them as if they will provide you with your next sentence is not a good way to keep them entertained.

So I watched this video with a little "I've been there."  It's funny because of what happens, and it's funny because it makes you realize that yes, Steve Jobs is human.]]></content:encoded>
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		<title>iTunes Not So iNtune With Recommendations</title>
		<link>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/</link>
		<comments>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/#comments</comments>
		<pubDate>Sat, 17 Dec 2005 23:55:34 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<description><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up iTunes and found a "greatest hits" with enough of the good songs to warrant buying it. When I looked in my shopping cart, I say that Apple &#8230; <a href="http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I was thinking about purchasing some Frank Sinatra today, so I fired up <a href="http://www.apple.com/itunes" title="iTunes">iTunes</a> and found a "greatest hits" with enough of the good songs to warrant buying it.  When I looked in my shopping cart, I say that Apple had some recommendations based on what was in my cart.  

Apple, if you are going to upsell me, please explain how Sinatra is related to Kanye and Eminem.

<img alt="Apple recommends" src="http://usabilityworks.typepad.com/photos/uncategorized/applerecommends.gif" border="0" />

I mean, wouldn't you think Dino would be a better choice than Kanye?]]></content:encoded>
			<wfw:commentRss>http://usabilityworks.org/2005/12/17/itunes-not-so-intune-with-recommendations/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
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		<title>An AAPL a Day</title>
		<link>http://usabilityworks.org/2005/10/24/an-aapl-a-day/</link>
		<comments>http://usabilityworks.org/2005/10/24/an-aapl-a-day/#comments</comments>
		<pubDate>Mon, 24 Oct 2005 15:45:38 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=228</guid>
		<description><![CDATA[Back in April of 2004, when Apple stock was hovering between 12$ and 14$ a share (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time. "Dude, buy 100 shares of &#8230; <a href="http://usabilityworks.org/2005/10/24/an-aapl-a-day/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[Back in April of 2004, when Apple stock was hovering <a href="http://finance.yahoo.com/q/hp?s=AAPL&amp;a=03&amp;b=1&amp;c=2004&amp;d=03&amp;e=30&amp;f=2004&amp;g=d">between 12$ and 14$ a share</a> (roughly), I made a suggestion to a friend of mine who does stock trading in his limited spare time.

"Dude, buy 100 shares of Apple."  Very professional, I know.  And that high level of professionalism is probably why he didn't buy.

Today I got an email from him:  "Your 100 shares at 14 would now be 200 shares at 55."

Earlier this year, Apple's stock did a 2:1 split; 55 was the closing price yesterday.  As of this sentence <a href="http://finance.yahoo.com/q?s=AAPL">Apple's stock is at 56</a>.

Dude, seriously.  Listen to me the next time I tell you to buy a stock.]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>Menu Design &#8212; Apple Mail Again</title>
		<link>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/</link>
		<comments>http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/#comments</comments>
		<pubDate>Mon, 12 Sep 2005 12:49:44 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[store]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=213</guid>
		<description><![CDATA[I recently upgraded to Tiger and for the most part I like the newest iteration of Apple Mail. However, would it be too much to ask to relook at the design of the menus? Do the Increase and Decrease selections &#8230; <a href="http://usabilityworks.org/2005/09/12/menu-design-apple-mail-again/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I recently upgraded to <a href="http://www.apple.com/macosx/">Tiger</a> and for the most part I like the newest iteration of <a href="http://www.apple.com/macosx/features/mail/">Apple Mail</a>.

However, would it be too much to ask to relook at the design of the menus?

<img id="image643" src="http://usabilityworks.org/wp-content/uploads/applemailmenu.gif" alt="apple mail menu " />

Do the Increase and Decrease selections need to be one level down in the menu structure?  No.  The main menu isn't long, and changing the list to read <em>Increase Quote Level [insert difficult for the average user to understand icons here]</em> and <em>Decrease Quote Level [insert difficult for the average user to understand icons here]</em> wouldn't create a hassle for anyone.

The menu design in Apple Mail has <a href="http://usabilityworks.typepad.com/uwdotorg/2005/04/with_the_user_e.html">raised my ire before</a>.  Again, this time it is more of a small annoyance than anything, but bespeaks a lack of attention to detail, or the inability of a designer or two to make a simple change (read as: they tried to get "them" to do it, but "they" just wouldn't listen!).

Menu design is not a simple thing...  too create from scratch.  And in a way it is much harder to change a menu design as time goes by because you tend to get that whole crap response of, "The user's need consistency!"  Which is often the only reason given. 

Actually, user's need things to work.  Now, I can see a PM saying to me, "That's not in scope."  But honestly, how much would it take to do this?  Maybe 2 hours of coding, 5 hours of testing?  And if not now, when?

Which brings us to the crux of my issue:  What do you or your company do when there is an opportunity to improve an interface that fall out of scope of a project?  Where does that improvement get stored for future action?  Does it?  Or does it just get lost only to be hopefully followed through at some point when the designer can slip it in somewhere?

Finding opportunities for improvement is much like finding defects.  Actually, I would call this Mail menu issue a defect.  Perhaps that's where these things need to live.  But in the context of a project, I might list this as "low" which means it will never be looked at.  These types of defects need a different category: Improvement.  This could have it's own priority settings of Critical, High, Medium, Low, and When We Gets Some Money.

But of course a lot of these Improvements aren't going to be noticed by designers; they will be noticed by users.  Then we have the challenge of gathering that data as well.  Where, O where should we <a href="http://9rules.com">begin looking for feedback on software</a>...

The information is out there, it just takes a little leg work to do it.  Design research is where it is at.  Just ask the folks at <a href="http://www.aboutwithandfor.com">About, With &amp; For</a>, which I will be at October 28-29 in Chicago.

So to sum up:<ul>
<li>Apple needs to design even better</li>
<li>Defect tracking is for everyone</li>
<li>Give me money right now</li>
<li>Go out and do some research; improve the quality of life for those who allow you to get paid</li>
</ul>]]></content:encoded>
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		<slash:comments>6</slash:comments>
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		<title>A Problem and Opportunity for Apple</title>
		<link>http://usabilityworks.org/2005/07/28/a-problem-and-opportunity-for-apple/</link>
		<comments>http://usabilityworks.org/2005/07/28/a-problem-and-opportunity-for-apple/#comments</comments>
		<pubDate>Thu, 28 Jul 2005 12:42:28 +0000</pubDate>
		<dc:creator>matto</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://usabilityworks.org/?p=204</guid>
		<description><![CDATA[I spent 47 minutes on the phone yesterday with a customer service rep from Apple. At least 25 of those minutes was on hold. Listening to a single piece of crap music. Over and over and over and over... While &#8230; <a href="http://usabilityworks.org/2005/07/28/a-problem-and-opportunity-for-apple/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[I spent 47 minutes on the phone yesterday with a customer service rep from Apple.  At least 25 of those minutes was on hold.  Listening to a single piece of crap music.  Over and over and over and over...

While the good news is I finally got Apple to listen to me for a moment and start the process of fixing my laptop, the bad news is that I am now insane and can only hum this one tune.  Tune.  That's a good word.  Good segue.

Hey Apple, how about this...  If your customers are waiting so damn long on the phone to get actual help from you (I spent about 3 hours on the phone with you this week), why not turn this problem into an opportunity and hawk iTunes while I am waiting.  Run the "iTunes Radio Network" on the phone.  Let me listen to the song of the week.  Promo me about how easy iTunes is to use.  Tell me about the affiliate program.  Let me listen to the top 10 or 20 downloaded songs of the day (clean versions of course).

Even if you are trying to sell me something while I wait, it is far better than being subjected to the mind-numbing electronica that would make Kraftwerk apologise to me out of the sheer abuse to the genre.

As far as my web access situation goes...

Verizon still sucks.  I realised today that there is a web interface to my Verizon email.  I had forgot about it since I never use it.  I was able to log in under my "old" account ID and password.  So much for my account being wiped out.  Verizon lies.  Well, more probably one area of Verizon doesn't speak at all to the other area.  I bet the have 15 different customer databases, none of which talk to each other.

Apple sucks less now that they are helping me, but I would still describe the voice aspect of my phone experiences as "surly."  It will be up to 15 days before I get my laptop back (once I am able to send it which better be today dammit).  When I had the last rep on the phone, I should have said, "Do you know what a blog is?  I am currently using the web to tarnish your company's reputation.  I know you don't care, but I do.  It's important to me.  You know... the paying customer?"

Doh.  It just gets worse and worse.

For those arriving from MacSurfer, the rest of the story is <a href="http://usabilityworks.org/2005/07/20/apples-customer-service-or-lack-thereof/">here</a> and <a href="http://usabilityworks.org/2005/07/26/the-1000-paper-weight/">here</a>.]]></content:encoded>
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		<slash:comments>4</slash:comments>
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